Expanding The Canvas
Expanding The Canvas is a curated showcase of my multidisciplinary creative endeavors, blending design, storytelling, and strategic thinking. From orchestrating award-winning video productions to crafting immersive brand experiences, this portfolio reflects my commitment to pushing creative boundaries and delivering impactful visual narratives. Each project embodies a fusion of innovation and purpose, illustrating my dedication to excellence in every facet of the creative process.
- Custom logo design
- Brand color palette
- Typography and style guides
Visual Storytelling
Digital & Print
AI-Powered Design
Generative Tools
Insight-Driven Strategy
Campaign Analytics
Platform-Savvy
Tech Fluency
Portfolio Highlights
Dream Maker Podcast Branding & Production
Role: Logo Designer, Scriptwriter, Audio Production Coordinator
Project Overview
For the Dream Maker Podcast, I was responsible for creating the podcast’s visual identity and overseeing the production of its audio content.
Key Contributions
- Logo Design: Crafted a distinctive and memorable logo using Adobe Illustrator, aligning with the podcast’s theme and the bank’s brand identity.
- Scriptwriting: Wrote engaging scripts for both the podcast intro and outro.
HR Award Video Production
Developed branding materials for the Leadership Conference, including logos, banners, and digital assets to boost visibility.
Role: Scriptwriter & Video Producer
Project Overview
I collaborated closely with the award recipient to quickly produce a polished video for the Wichita Business Journal’s HR Professionals Luncheon. With only 24 hours to complete the project and strict submission requirements set by the event organizers, I scripted, edited, and delivered a high-quality video using Adobe After Effects and Premiere Pro.
Key Contributions
- Scriptwriting – Created a concise, professional script that captured the recipient’s achievements and aligned with award expectations.
- Video Production – Edited and finalized the video with Adobe After Effects and Premiere Pro.
- Quick Turnaround – Delivered a fully produced piece in less than 24 hours.
- Submission-Ready – Navigated tight specifications for format, duration, and quality to meet event guidelines.
- Resourceful Execution – Completed filming without a tripod or lapel mic, using creative techniques to ensure clarity and visual stability.
Annual Leadership Conference – Branding & Visual Identity
Role: Logo Designer
Project Overview
I was entrusted with developing the visual identity for the Annual Leadership Conference, a premier event gathering around 200 executives. Collaborating closely with the organizing committee, I translated the provided themes and color palettes into cohesive branding elements that resonated with the event’s objectives and audience.
Key Contributions
- Logo Design: Crafted distinctive logo that encapsulated the conference’s theme and aesthetic, ensuring they were versatile for various applications.
- Slide Decks: Designed comprehensive slide deck templates for all conference presentations, maintaining brand consistency and enhancing visual engagement.
- Swag Design: Developed graphics for conference swag, including tote bags, notebooks, pens, and tumblers, aligning with the overall branding and providing attendees useful items.
Vehicle Branding: Mobile Design Solutions
Role: Lead Designer, Brand Liaison
Project Overview
Senior Living Community
I designed full wraps for both a bus and a van serving a senior living community, transforming them into warm, welcoming mobile expressions of the brand. Each design reflected the vibrancy and care at the heart of the community.
Tree Trimming Company Trailer
Tasked with enhancing the visibility of a local tree trimming company, I developed a logo for their trailer.
Key Contributions
- Full Wrap Design: Created cohesive, eye-catching designs for both a bus and van that reinforced the brand’s warmth and professionalism.
- Client Collaboration: Worked directly with the client to align visual messaging with brand identity.
- Production-Ready Files: Delivered high-resolution, print-ready files with precise layout specifications for accurate installation.
- Brand Consistency: Integrated existing brand colors, logos, and themes to maintain consistency across marketing channels.
Exploring the Intersection of 3D Modeling and Interactive Media
Role: 3D & Interactive Designer
Project Overview
I created interactive 3D models of available floor plans, transforming standard layouts into immersive, realistic walkthroughs. These models gave prospective residents and their families the ability to explore living spaces virtually, making the decision-making process more engaging and accessible.
Key Contributions
- 3D Modeling & Animation: Built detailed, accurate models of floor plans that added realism and depth to digital presentations.
- Interactive Experience: Designed user-friendly interactive elements that allowed viewers to explore spaces from multiple perspectives.
- Collaboration: Partnered with the community team to ensure each model reflected the true character and layout of the residences.
Step Inside: Interactive 360° Tour
Experience the space firsthand through an interactive 360° virtual tour. Navigate through each room at your own pace, gaining a comprehensive understanding of the layout and design elements.
Harnessing AI and Creativity to Craft Engaging Digital Narratives
Role: Digital Designer & AI Storyteller
Project Overview
I designed seasonal letterheads using AI-assisted tools to bring a fresh, engaging touch to client communications. Each design highlighted the spirit of the season while staying true to established brand guidelines, ensuring correspondence felt both festive and professional.
Key Contributions
- AI Enhanced Design: Utilized tools like Adobe Firefly to generate seasonal elements customized to the client’s brand identity.
- Brand Consistency: Maintained alignment with brand colors, typography, and style standards to reinforce recognition and trust.
- Engaging Assets: Created professional letterheads that added visual interest to seasonal communications, making them stand out.
- Innovative Application: Demonstrated how AI can refresh everyday materials, elevating simple correspondence into branded experiences.
Bringing Ideas To Life
Role: Logo & Campaign Designer
Project Overview
The Green Sock Project
This initiative was more than a creative challenge—it was an opportunity to use thoughtful design to support people living with dementia and their caregivers. My colleague and I were responsible for the overall design and content of the campaign, creating everything internally for a seamless launch across all teams. Our goal was to ensure the messaging was visually engaging, emotionally meaningful, and easy to understand.
Key Contributions
- Logo Design & Visual Identity: Designed a distinctive logo and co-designed a cohesive visual identity that anchored the campaign.
- Content Development: Created internal materials, including manuals, training resources, and educational tools, to communicate the campaign effectively.
- Collaborative Approach: Worked closely together to integrate clinical research, stakeholder feedback, and community impact goals into every piece.
3D Banky™ Award Submission First National Bank of Syracuse
Role: Scriptwriter & Video Producer
Project Overview
Banky™ Award Submission
For the 2018 Extraordinary Bank of the Year award, I coordinated and produced a submission video that highlighted the culture, teamwork, and community commitment of First National Bank of Syracuse. Using footage provided by employees, we created a football-themed video with a Morgan Freeman-style narration that captured the energy and personality of the bank. This video was presented at the gala and played a key role in securing the national award.
Key Contributions
- Creative Direction: Guided the concept and storytelling of the video to ensure it reflected the bank’s values and culture.
- Content Coordination: Collected, organized, and edited employee-submitted footage to create a cohesive narrative.
- Portfolio-Ready Production: Delivered a polished video for submission that was used for the gala presentation and archived for marketing purposes.
2019 Banky Award Submission
Following First National Bank of Syracuse’s win of the 2019 Extraordinary Bank of the Year, I assisted with the video submission and contributed to the design of the custom award truck. The football-themed video highlighted the bank’s culture and community impact, and the truck was designed in collaboration with a third-party designer to showcase the bank’s brand in a bold, memorable way.
Key Contributions
- Video Support: Assisted with script development and video production, organizing footage and refining messaging for the 2019 submission.
- Truck Design: Worked closely with a third-party designer to develop and approve the custom-wrapped truck concept.
- Portfolio-Ready Production: Delivered a polished video for submission that was used for the gala presentation and archived for marketing purposes.
Supporting Materials
Facebook Post Highlighting the Award
Photo (right) of the custom-wrapped Banky™ Award Truck
Flyer Design Carousel
Role: Graphic Designer
Project Overview
This collection showcases a variety of flyers I’ve designed for events, campaigns, and community initiatives. Each design balances visual appeal with clear messaging, creating materials that capture attention and communicate effectively.
Key Contributions
- Creative Layouts: Developed eye-catching designs tailored to each event or campaign.
- Client Collaboration: Worked with clients to ensure messaging, branding, and style aligned with objectives.
- Production-Ready Files: Delivered high-resolution, print-ready files optimized for distribution.
Social Media Graphics
Role: Graphic Designer
Project Overview
This section highlights graphics designed specifically for social media campaigns, crafted to engage audiences and strengthen brand presence across platforms. Each piece is optimized for platform-specific dimensions and designed to be visually impactful in a crowded digital space.
Key Contributions
- Platform-Specific Design: Created graphics tailored for Facebook, Instagram, LinkedIn, and other channels.
- Engaging Visuals: Developed content that encourages interaction, shares, and clicks while remaining on-brand.
- Consistent Branding: Applied brand colors, typography, and style guidelines to ensure visual coherence across posts.
Email Me
Have a project in mind or questions about my work? Feel free to send me an email at 2Trapp@gmail.com. I’m always open to discussing new opportunities and collaborations.
Call or Text
Prefer a quick chat? You can call or text me at (785) 313-3567. I’m happy to talk about how I can help bring your ideas to life.